TrueSeed x Accelerators & VC Firms
Make Salesthe Strength of Your Portfolio,Not the Risk.
Sales isn’t guesswork, it’s a system. Give your founders and their first sales hires the blueprint to win in B2B.
What Program Leaders Are Saying
Real feedback from accelerators and VC firms who've partnered with TrueSeed.
"Seth's sessions were some of the most actionable and tactical workshops we've hosted. His frameworks and templates gave founders immediate tools they could apply to their own sales processes. The 1:1 support was a huge bonus — several founders told us directly how valuable his guidance was."
"Today's session was outstanding. Founders felt immediate value and shared overwhelmingly positive feedback — '10 out of 10', 'Much needed', 'Very helpful for structure and guidance.'"
"Such an incredible workshop. The founders truly benefited, and I'd love to keep the momentum going. Looking forward to planning another academy together!"
"This was a session I struggled to keep up with—in a truly wonderful way. Seth closed with practical 'day-one' tips that made it easier to take action amidst all the information. We can't wait to have him back."
The Sales ReadinessGap
A systemic pattern we see over and over, turning promising startups into struggling ventures
The Result?
Promising startups stall when they need to scale most. Revenue becomes a bottleneck, not a breakthrough.
The TrueSeed SalesEnablement Model
Three integrated tiers that transform founders from pitch-dependent to revenue-generating
Core Program Delivery
What your founders experience live, in real time — grounded in their real pipeline.
Live Sales Academies
Interactive workshops where founders practice real sales scenarios with immediate feedback and coaching.
Sales Playbooks & Deck Development
Custom frameworks and templates built specifically for each founder's market and product.
Systems + Frameworks
The repeatable playbooks that stay in your portfolio long after the workshop ends.
Readiness Assessments
Comprehensive evaluation tools that identify exactly where each founder's sales process breaks down and what to fix first.
Proven GTM Frameworks
Step-by-step frameworks for hiring, qualifying, discovery, and closing.Clarity on sales stages, responsibilities, and metrics for performance
Strategic Add-Ons
Additional support for high-potential teams or later-stage founders.
Fractional Sales Leadership
Embedded sales director support for portfolio companies ready to scale their sales operations and build repeatable processes.
1:1 Founder Coaching
Personalized sales coaching sessions for founders who need intensive support on specific deals or strategic sales challenges.
Why Sales Should Be Your Strategic Differentiator
Sales isn't just a function — it's the engine behind valuation, velocity, and trust.
Drive 2-3x Higher Valuations Through Predictable Revenue
Investors pay premiums for predictability, not just potential.
Companies with structured sales processes and consistent revenue growth command significantly higher valuations than those relying on sporadic wins. When your portfolio companies can demonstrate repeatable sales motions, they become investment-grade assets that attract top-tier funding rounds.
The result: Investor conversations shift from "Can they execute?" to "How fast can they scale?" — transforming skeptical investors into enthusiastic advocates.
Minimize Investment Risk Through Sales Predictability
Transform revenue from a gamble into a calculated outcome.
Portfolio companies with documented sales methodologies, clear conversion metrics, and repeatable processes dramatically reduce the risk of revenue shortfalls. You're not betting on founder intuition — you're investing in proven systems.
The confidence factor: Data-driven sales processes provide the metrics and predictability that turn uncertain investments into strategic portfolio wins.
Attract Top Talent & Enable Rapid Scaling
Winners want to join winning teams with clear paths to success.
When your portfolio companies have proven sales systems, they become magnets for experienced sales professionals, strategic partnerships, and growth-stage talent. Top performers want to join teams where they can succeed immediately, not spend months figuring out what works.
The multiplier effect: Strong sales foundations enable rapid team expansion, faster market penetration, and the operational excellence that transforms startups into market leaders.