Sales isn't guesswork, it's a system. Give your founders the blueprint.
Let's talk about integrating sales structure into your next cohort.
Real feedback from accelerators and VC firms who've partnered with TrueSeed.
"Seth's sessions were some of the most actionable and tactical workshops we've hosted. His frameworks and templates gave founders immediate tools they could apply to their own sales processes. The 1:1 support was a huge bonus — several founders told us directly how valuable his guidance was."
"Today's session was outstanding. Founders felt immediate value and shared overwhelmingly positive feedback — '10 out of 10', 'Much needed', 'Very helpful for structure and guidance.'"
"Such an incredible workshop. The founders truly benefited, and I'd love to keep the momentum going. Looking forward to planning another academy together!"
"This was a session I struggled to keep up with—in a truly wonderful way. Seth closed with practical 'day-one' tips that made it easier to take action amidst all the information. We can't wait to have him back."
A systemic pattern we see over and over, turning promising startups into struggling ventures
Promising startups stall when they need to scale most. Revenue becomes a bottleneck, not a breakthrough.
Three integrated tiers that transform founders from pitch-dependent to revenue-generating
What your founders experience live, in real time — grounded in their real pipeline.
Interactive workshops where founders practice real sales scenarios with immediate feedback and coaching.
Custom frameworks and templates built specifically for each founder's market and product.
The repeatable playbooks that stay in your portfolio long after the workshop ends.
Comprehensive evaluation tools that identify exactly where each founder's sales process breaks down and what to fix first.
Battle-tested methodologies for prospecting, discovery, and closing that have generated millions in revenue across hundreds of deals.
Additional support for high-potential teams or later-stage founders.
Embedded sales director support for portfolio companies ready to scale their sales operations and build repeatable processes.
Personalized sales coaching sessions for founders who need intensive support on specific deals or strategic sales challenges.
Implement a complete sales transformation system that scales with your founders from first call to Series A and beyond.
Let's discuss how this model fits your next cohort
Trusted by founders backed by Slauson & Co., Gener8tor, and Accenture
Sales isn't just a function — it's the engine behind valuation, velocity, and trust.
Investors pay premiums for predictability, not just potential.
Companies with structured sales processes and consistent revenue growth command significantly higher valuations than those relying on sporadic wins. When your portfolio companies can demonstrate repeatable sales motions, they become investment-grade assets that attract top-tier funding rounds.
The result: Investor conversations shift from "Can they execute?" to "How fast can they scale?" — transforming skeptical investors into enthusiastic advocates.
Transform revenue from a gamble into a calculated outcome.
Portfolio companies with documented sales methodologies, clear conversion metrics, and repeatable processes dramatically reduce the risk of revenue shortfalls. You're not betting on founder intuition — you're investing in proven systems.
The confidence factor: Data-driven sales processes provide the metrics and predictability that turn uncertain investments into strategic portfolio wins.
Winners want to join winning teams with clear paths to success.
When your portfolio companies have proven sales systems, they become magnets for experienced sales professionals, ambitious engineers, and strategic hires. Strong sales foundations signal organizational maturity and growth potential.
The scaling advantage: Companies with structured sales operations can onboard new team members faster, maintain quality standards during rapid growth, and preserve culture while expanding globally.
Product-market fit means nothing without the ability to convert prospects into paying customers. Technical brilliance is worthless if founders can't master the art of sales.
"The best product doesn't win. The best-sold product wins."
— Every successful founder, eventually